Careers in Marketing
The biggest decision you will face when you are near to completing your college career is where you will work after graduation. Two of the most difficult things to decide is what kind of work you will love and what kind of company will be a good fit for you. Often, college students are drawn towards fields that offer the highest salary or are attractive industries or product categories. The faculty encourage you to used the Rawls College Career Management Center to help you assess what type of job and company is for you! The faculty are also happy to discuss this with you.
Starting in a marketing position is one of the best routes to the top. More CEOs have sales and marketing backgrounds than any other discipline. Most commonly, a college graduate enters the marketing field in a sales position where they learn about customers and prospects. Currently the field of supply chain management offer lucrative positions for marketing majors.
Using the concepts and strategies you learn during your marketing coursework, you will be equipped with the skills necessary to obtain your first position and embark on an exciting career!
Marketing careers have a bright outlook into the next century. The U.S. Bureau of Labor Statistics estimates that employment in marketing fields will grow. Many of these increases will be in the areas of sales, public relations, retailing, advertising, marketing research, product management, and supply chain management.
- Public Relations
- Marketing Research
- Product Management
- Supply Chain Management